Promotion in statewide marketing campaign, including:
TV & Cable ads
Radio ads
Digital/IP-targeted marketing
Ads in your local newspaper
Facebook and Instagram ads
Signs and banners
Media kit with sample posts for you to use on your own social media channels
Details about your organization and your event posted at PickMeSC.org
Giveaways from BOBS from Skechers
Petco tote bags
Petco Love Lost T-Shirts (limited supply!)
What we ask you to do:
Send adoptable pets into homes!
Try something new! Here are some ideas:
Try waiving adoption fees
Consider scheduling adoption appointments
Try opening on a weekend and/or an extended weekday.
Bring your pets to a Petco store
What other ideas do you have???
Requirements to participate:
Stay safe – Ensure all staff, volunteers, and visitors follow DHEC guidelines including social distancing, mask-wearing, and others (https://scdhec.gov/covid19).
Get em fixed – Adopted dogs and cats must be fixed, vaccinated and microchipped, or have an appointment scheduled with a follow-up plan in place. (Need help with surgeries? Let us know!)
Keep us in the loop – Report adoption numbers to No Kill South Carolina at the end of every day
Use your tools – Ensure your available animals are posted on Petco Love Lost (https://lost.petcolove.org)
Get the word out – Actively promote a public call to action with clear, consistent, and simple messaging about the event.
Stay on-brand – Use “Pick Me! SC” in all event-related marketing.
Keep it legal – Provide your own insurance.
Play nice – Refrain from denigrating or speaking ill of one another and encourage other organizations in our sphere of influence to do the same.
